When Well Done Marketing made the move from Fountain Square to College Avenue, we designed an interactive Oregon Trail-inspired game complete with 8-bit avatars of everyone in the company, intro/outro copy, event cards, and more. 

This campaign generated significant engagement both internally and externally, and in 2024, it was presented with a Gold American Advertising Award.

Accociative Creative Director: Joe Black
Graphic Designer: Macey Reed
2023 Summer Interns: Teresa Hoang, Jawon Winbush, Ashlyn Green.